Twin Cities, Minnesota

We buy profitable businesses and protect legacy.

We look for established profitable businesses with strong teams and processes in place and owners who are thinking about what’s next.

Proven teams, thoughtful transition, enduring legacy.

It’s nice to meet you

Who we are

Vidfarne is an acquisition company based in the Twin Cities, Minnesota. We acquire businesses from owners who are ready to transition and are looking for a safe, trusted pair of hands to continue their legacy.

The buy box

What we look for

We buy established companies with steady earnings and a team that already runs the day to day. These are the ranges we work within. They are a guide, not a hard cutoff.

  • Earnings: Adjusted EBITDA of roughly $500K to $1.75M a year.
  • Location: Minnesota first. We also look in Wisconsin, Iowa, the Dakotas, UP Michigan, and Northern Illinois. Remotely run marketing agencies can be anywhere in the country.
  • Team: A general manager or a strong management team in place.
  • Customers: No single customer above 25% of revenue.
  • We pass on: Owner-only operations, cannabis, firearms, heavy environmental risk, restaurants, and retail.

Our process

How we work

You’ll be working with one point of contact throughout the process — someone here to understand your processes and people, and how you’d like to transition.

We start with the owner and build a relationship learning how the work gets done. The numbers matter — they just aren’t the first thing.

If it isn’t a fit, we’ll say so plainly and in a reasonable amount of time. If it is, we’ll tell you what comes next and keep you posted along the way.

Our deal team

One point of contact, a full team behind it

Every deal has one lead, and that lead doesn’t work alone. Our deal team includes advisors, capital partners, lenders, diligence and legal partners, each brought in where they know the work best.

We put that full experience to work on every deal. You still deal with one person from the first call to the close.

For owners

Good companies are worth taking care of

A company’s people, its customers, and its name all take a long time to build. Deciding who comes next deserves real care.

We want to be a safe, trusted pair of hands for a company’s people and its legacy. That’s the standard we hold ourselves to, and that’s how we intend to show up — not a line in a contract.

When it’s time for an owner to step back, we work through the handoff together, in a way that respects the owner, the team, and the company. Every business is different, so the plan has to fit the company, the people already there, and the role the owner would like next.

For Brokers

We read what you send, we answer quickly, and when we pass, we’ll tell you why. Send us what you’re working on.

The name

Why Vidfarne

The name comes from an Old Norse word meaning far-travelled. In the sagas, it described people who had journeyed far from home, and the ones who came back carried what they’d seen into everything they did next. We chose it because that’s the kind of experience we bring to the companies we buy: gathered on a long road, now put to work taking care of good companies.

Next step

Thinking about what’s next?

If you’ve built something you’re proud of and you’re starting to think about what comes after, we’d like to hear from you. A short note is enough to start.